by Joe Smith, KGW Business Reporter
PORTLAND — Portland is already known as the capital for sportswear design. Now there is a new focus on eyewear. Several companies are looking at niche markets to see how far they can go.
EDA Eyewear Design Alliance, works with local artists and designers to come up with high-fashion looks available only through optometrists. All the frames are custom made.
David Giuntoli the star of TV’s “Grimm” has a pair and singer Bruno Mars had special frames made for himself with raised keyboard temples.
Every 14 minutes someone loses, breaks or sits on a pair of sunglasses.